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Old Spice - old news

27 Jul 05:50am

Filed under: Advertising, Internet, Media, Old Spice, Society

Look at your ad. Now look at mine. Now look at your ad. Now. Look. At. Mine. Sadly, this is not your ad. But what if your ad could look like this ad?

We all have fond memories of the Old Spice ad, don’t we? The Old Spice ad campaign ‘The Man Your Man Could Smell Like’ features former NFL player Isaiah Mustafa, in all his muscle-bound glory, telling the viewer that a real man would smell like Old Spice.

Appealing to both men and women, and now nominated for a Primetime Emmy, the ad has revitalized the brand, turning Old Spice from something your grandparents used to wear, to a smell for real men. But has it become old news already?

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daily job news says:

03:13am | 02/12/10

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Chris says:

09:12pm | 27/07/10

Ahh the Wilkinson Sword. The first razor I used to scrape the bum-fluff off my spotty face as a young un. It was a hand-me-down from the old man and had already seen a few miles. Do they still make those or are they now considered weapons? Think I’ll pass… Read more »

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