New Media

I would bet that for probably 95 per cent of regular visitors to The Punch, media policy is quite a way down the list of topics of interest. Like, near the very bottom. Even below Tanya Zaetta. For the punters, it just isn’t the stuff of sexy reading.

The Convergence Review aims to achieve something like this. And by the way, guess what The Punch is having for lunch?

But, for the egg heads out there, yesterday’s release of the final report from the Federal Government’s Convergence Review is the latest chapter in what can only be described as one big, hot, steamy, media policy orgy.

For some people (which does not include me… I am far too lazy, ahem, busy doing my job) wading through the various chunky reports is like taking Viagra.

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  • nihonin says:

    05:38pm | 01/05/12

    Anthropomorphic, ‘It must be so comforting knowing that you are the only ones with real knowledge and the rest of the nation is incapable of free thought. So tell us, was Murdoch’s support of Kevin Rudd in 2007 part of the evil empire’s plan too?’ Indeed it was, after RM… Read more »

 

“As the number of available outlets for political news grows, so does the tendency of citizens to self-select which news to consume and which to ignore.” So says Georgetown University’s Rebecca Chalif, in her 2011 study Political Media Fragmentation: Echo Chambers in Cable News.

One reads David Marr, the other listens to Alan Jones

This statement seems obvious and fairly innocuous on the surface. Thirty years ago, people were vastly more confined in how they consumed their news - it was perhaps three TV channels and one or two newspapers.

According to the Australian Market and Social Research Society, the media has become far more fragmented over the last 15 years. Free-to-air TV has gone from five to 17 channels with over 120 subscription channels available, and we have over 600 newspapers and 1,500 magazines available to us.

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  • Robby says:

    12:57pm | 16/09/11

    Yeah, extreme right or left are brick walls and hypocrites. You say this guy has a rain water tank. Ask him if he has mossies in it yet spreading dengue fever and the rest. You see these rain water tanks say they are safe but the truth is the wire… Read more »

 

It’s instructive to go back to the Kevin07 campaign advertisements, not least because the man himself seemed so confident and so damned chirpy.

The ads underline the fact it wasn’t long ago that many voters were prepared to place their trust in the abilities of the Labor Party.

Nielsen polling released Monday found Kevin Rudd was preferred leader of the Labor Party, 55 per cent to incumbent Julia Gillard’s 38 per cent. It was more a comment on Ms Gillard than a sign the mob wanted Kevin back, but the comparison was stark.

Even as Foreign Minister - even though he seems rarely in the country - Rudd retains the ability to connect that he mobilised so devastatingly against John Howard in 2007.

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  • Ben says:

    07:15am | 20/04/11

    Yep, Julia, Swan and cronies are moving forward.  Moving forward to the exit door. The sooner the better.  How on earth any sane person could have voted for Labor with the obvious riff raff that they are is way beyond me. Must be the mentality that believes Labor will look… Read more »

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Dope, ignoramus, racist, communist, queen-kisser, Nazi, apologist, shill. Dunderhead, knucklebrain, fantasist, doofus, conspirator, idiot, and twit.

Now say, 'you're an idiot, I'm Laughing Out Loud'. The early days of blog commentary / File

If you recognise these as terms applied to you before you’ve had breakfast on any given working day, then I hope your blog is going well.

The internet has turned insulting journalists into an art form. Now, why waste time on amateur, blunderbuss-style sprays of death threats and comparing a writer to animal genitalia, when you could make a cutting remark every time? In order to help make your sledging as effective as possible, The Punch asked some of Australia’s most widely-read online writers to share the one thing readers say in comments or feedback that makes them want to quit blogging. Their answers may surprise.

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  • DarrenA says:

    09:31pm | 14/03/11

    love newspapers so much it borders on a fetish but while we’re on journo bashing how about the headline puns? Is there a pun 101 uni course you guys do to get your chops up? Why does the front page and almost every article in every broadsheet or tabloid here… Read more »

  • Mr Pod says:

    07:09pm | 31/12/10

    Precious dears aren’t they, if they wanted unquestioning adulation they should have tried singing in their knickers and become pop stars. Read more »

 

I was interested to see that the Australian Electoral Commission has received complaints about political parties buying Google adwords in each other’s names: thus, when someone was searching on Google for “Julia Gillard” they would be served an ad for Tony Abbott.  And vice versa, someone searching “Tony Abbott” was served a Julia Gillard ad.

A Google search result for the Labor party with a sponsored link to a Liberal campaign site.

Of course, under these “sponsored links” the usual “relevant” search results would appear.

The Sydney Morning Herald reported Google’s response: “Both the Liberal and Labor parties have been savvy in adapting their search advertising tactics throughout the campaign including bidding on other politicians’ names.”

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  • Justin says:

    03:45pm | 18/08/10

    It’s definitely ethically questionable. I noticed the liberal party bought up the names of all the LDP candidates in ad-words. The LDP urged a make em pay campaign, urging people to click as often as possible. This has only one major drawback, it’s our bloody money they’re paying with :( Read more »

  • Eric says:

    03:10pm | 18/08/10

    Just like the ABC, SBS and Fairfax papers donate space to the ALP and the Greens ... Read more »

 

THE internet has broken my heart in the past fortnight.

We had such a great relationship. She was funny, knowledgeable, sexually adventurous. She let me hang out with my friends whenever I wanted and bought me DVDs.

It took time, but it turns out she’s one of those crazy chicks and two of her most exciting attributes - WikiLeaks and Twitter - have gone south. Honeymoon over.

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