Lindsay Pamphlet Scandal

“You lying Labor bastard” read the mail from north-west Tasmania, “Piss off”. It was hate mail from heaven. Let me explain.

It was mid 2007 and I was Labor’s National Campaign Director. We had started a nation wide campaign about a less popular aspect of the Howard Government’s policy agenda. Part of that campaign was an informative pamphlet about the finer points of the policy. It was, of course, sprinkled with the odd bit of political rhetoric and carefully constructed messages.
The hate mail was return mail.  A loyal Coalition voter had decided to give me a bit of “what-for” with a thick black pen. It was heavenly because I knew the pamphlets were actually going out to voters (a constant anxiety for any campaign director). I became even happier as the weeks rolled on and the Coalition hate mail intensified from across the country.

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