Jenny Craig
It’s not often you hear an apology from a big corporation that sounds like it really means it, but Jenny Craig’s statement last night that it “badly misjudged public perception of Kyle Sandilands” sounds genuine enough - perhaps because it’s so bloody obvious.

Hmmm, brand heavily skewed towards women with body issues, linked to the “fat slag” king, what could possibly go wrong?
The language marketing departments use when one of the stars they throw millions of dollars at to flog their products step out of line, is often at best hilarious, at worst mealy-mouthed.
Continue reading "Brands have become our new moral arbiters" »
I like the name ‘Nestlé’.

You can say it softly (nestle) or with that European flamboyance (Nestlé!).
And there’s just something about the logo that gives me a warm, fuzzy feeling.
Continue reading "The day Nestlé gobbled Jenny Craig all up" »
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M says:
James people may not like you as you might drive them away now, with your self loathing and maybe when you were skinny you had issues that turned people against you, like maybe personality traits or maybe you didn’t like yourself as a person and therefore hid those things about… Read more »
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leah says:
I blame you for my impending obesity. violet crumble overload! wow. Read more »
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