Campaigning
The last week of elections is white line fever time. It’s the moment when history is written and the stakes are amplified and everything counts from the fliers, to the bunting, to the final ads, to the body language.
Just over 14 million Australians are registered to vote this Saturday – and if you believe the figure that 10 per cent don’t make up their mind until election day that means that the 1.4 million people who will decide this election are still in play.
But rather than glamorous game-changing plays, history is littered with the lessons from campaigns past, where the parties have pushed it that bit too hard to steer it home, and ended up wiping electoral excrement from their face. So here, as a community service to the campaigns at this stressful time, we present the Punch’s Seven Cautionary Tales for People Who Really Want to Win
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