Advertising gets a bad rap. So you may not like your favourite TV show being interrupted by Rhonda’s holiday in Bali. Or that “Longer Lasting Sex” billboard plastered up near the local primary school really annoys you. But, before you hate on all of us, please consider the big five benefits of advertising.
Advertising creates something out of nothing
Imagine a motorbike manufacturer who wants to sell more motorbikes. They have $1,000,000 to invest into selling more. They can use the $1,000,000 to either:
1. reduce the price of each bike
2. put a leather seat and chrome exhaust onto each bike
3. do advertising to make the bikes more desirable.
Latest 2 of 65 commentsView all comments
Read all about it
Up to the minute Twitter chatter
Great photo of Carter, Clinton, Obama and Bush 43 issued by the White House. Captions? http://t.co/dKVRENlnvJ
The latest and greatest
Good morning Punchers. After four years of excellent fun and great conversation, this is the final post…
I have had some close calls, one that involved what looked to me like an AK47 pointed my way, followed…
In a world in which there are still people who subscribe to the vile notion that certain victims of sexual…