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        <title>Careers | Tags | The Punch</title>
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        <pubDate>Thu, 09 Feb 2012 01:45:28 +0000</pubDate>
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        <item>
            <title>Choosing your own life</title>
            <link>http://www.thepunch.com.au/articles/choosing-your-own-life/</link>
            <description>This week marks National Career Development Week (17&#45;23 May), with the aim of encouraging all Australians to take responsibility for managing and developing their own journey towards a fulfilling and prosperous career &#8211; an ideal very close to my heart.



The theme of the week this year is &#8216;get the life you love&#8217; which sounds like an obvious proposition, but is so easily lost among young people just starting out in the career world. 

Following a passion can fall down when kids aren&#8217;t aware of the paths available to them to help with a smooth transition beyond the classroom, and confidence wanes. Instead, it can be easy to settle for a future which a young adult would never have expected to pursue as a child.</description>
            <author>feedback@thepunch.com.au (Tory Shepherd)</author>
            <category>Article</category>
            <comments>http://www.thepunch.com.au/articles/choosing-your-own-life/#comments</comments>
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            <pubDate>Thu, 09 Feb 2012 01:45:28 +0000</pubDate>
            <source url="http://www.thepunch.com.au/rss/tags/careers/">Picture yourself in this situation. You&#8217;re a young female business graduate striding up to the board room for an interview with Westpac. You see a picture of CEO Gail Kelly and you think &#8220;I can do that.&#8221; Think again sister. 



If the latest statistics predict your path, there&#8217;s a strong possibility that in 15 years time you&#8217;ll be stuck in middle management or if you&#8217;re returning back part time from baby, you&#8217;ll be sentenced to &#8220;special projects.&#8221;

The statistics are bleak. Look at these statistics from the EOWA:</source>
        </item>
        
        <item>
            <title>Step up or be stepped over: women&#8217;s career mistakes</title>
            <link>http://www.thepunch.com.au/articles/what-women-do-wrong-in-interviews/</link>
            <description>Picture yourself in this situation. You&#8217;re a young female business graduate striding up to the board room for an interview with Westpac. You see a picture of CEO Gail Kelly and you think &#8220;I can do that.&#8221; Think again sister. 



If the latest statistics predict your path, there&#8217;s a strong possibility that in 15 years time you&#8217;ll be stuck in middle management or if you&#8217;re returning back part time from baby, you&#8217;ll be sentenced to &#8220;special projects.&#8221;

The statistics are bleak. Look at these statistics from the EOWA:</description>
            <author>feedback@thepunch.com.au (Tory Shepherd)</author>
            <category>Article</category>
            <comments>http://www.thepunch.com.au/articles/what-women-do-wrong-in-interviews/#comments</comments>
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            <pubDate>Thu, 09 Feb 2012 01:45:28 +0000</pubDate>
            <source url="http://www.thepunch.com.au/rss/tags/careers/">Picture yourself in this situation. You&#8217;re a young female business graduate striding up to the board room for an interview with Westpac. You see a picture of CEO Gail Kelly and you think &#8220;I can do that.&#8221; Think again sister. 



If the latest statistics predict your path, there&#8217;s a strong possibility that in 15 years time you&#8217;ll be stuck in middle management or if you&#8217;re returning back part time from baby, you&#8217;ll be sentenced to &#8220;special projects.&#8221;

The statistics are bleak. Look at these statistics from the EOWA:</source>
        </item>
        
        <item>
            <title>I know you hate marketers but face it, you need them</title>
            <link>http://www.thepunch.com.au/articles/i-know-you-hate-marketers-but-face-it-you-need-them/</link>
            <description>Well it&#8217;s official. People hate marketers, particularly those in advertising. Research by Roy Morgan has ranked advertising as the third most&#45;hated industry across all professions. We&#8217;re more hated than union leaders and real estate agents, but just managed to scrape in front of journalists and car salesmen. 



All I can say is thank god I don&#8217;t work with any car clients because with this article and an interest in marketing I might take the trifecta and actually be the most hated person in the world.

So why do people hate the profession in which I&#8217;m going to invest my entire career? I&#8217;ll  probably agree with what you&#8217;ve got to say for the most part, but I should probably at least attempt to convince you otherwise.</description>
            <author>feedback@thepunch.com.au (Tory Shepherd)</author>
            <category>Article</category>
            <comments>http://www.thepunch.com.au/articles/i-know-you-hate-marketers-but-face-it-you-need-them/#comments</comments>
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            <pubDate>Thu, 09 Feb 2012 01:45:28 +0000</pubDate>
            <source url="http://www.thepunch.com.au/rss/tags/careers/">Picture yourself in this situation. You&#8217;re a young female business graduate striding up to the board room for an interview with Westpac. You see a picture of CEO Gail Kelly and you think &#8220;I can do that.&#8221; Think again sister. 



If the latest statistics predict your path, there&#8217;s a strong possibility that in 15 years time you&#8217;ll be stuck in middle management or if you&#8217;re returning back part time from baby, you&#8217;ll be sentenced to &#8220;special projects.&#8221;

The statistics are bleak. Look at these statistics from the EOWA:</source>
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