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        <title>Stefano Boscutti | Author bios | The Punch</title>
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        <description>Stefano Boscutti is a writer, director and creative director. The pieces he writes for The Punch are fiction. (But you knew that already, right? Who in their right mind would order two plates of antipasto one after the other?)

When Stefano is not consulting to Australia&#8217;s business and political leaders, he&#8217;s writing stories about men who let ambition get the better of them. Yeah, it&#8217;s usually men. You can get a taste for his work at boscutti.com and see why you should never let facts get in the way of a good story.</description>
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        <pubDate>Sat, 26 May 2012 20:00:40 +0000</pubDate>
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        <category>Politics, opinion, world news, sports news, latest news, views, Barack Obama, Kevin Rudd, Julia Gillard, Nathan Rees, Malcolm Turnbull, Peter Garrett, Barnaby Joyce, Australian, federal politics, opinion polls, election, The Punch, thepunch, punch</category>
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            <title>It&#8217;ll take more than free shipping to keep customers</title>
            <link>http://www.thepunch.com.au/articles/Itll-take-more-than-free-shipping-to-keep-customers/</link>
            <description>I arrive at The Press Club on Flinders Street a little early. It&#8217;s booked solid. Another noisy night. Kara leads me to one of the quieter tables around the corner. Water will be fine, thank you.



Remarkable to think this was once the headquarters of the mighty Herald and Weekly Times. Newsroom into luxury apartments, print shop into cellar bar, foyer into modern Greek restaurant. Marvelous what you can do with some Kalamata olives and Feta drizzled with a hit television series and a celebrity chef.

Bernie Brookes makes his way to my table. The chief of Myer Holdings is all smiles. Always is. The perils of more than 30 years in retail. The last few herding shareholders. The shoulders of his dark suit are a little stooped.</description>
            <author>feedback@thepunch.com.au (Stefano Boscutti)</author>
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            <comments>http://www.thepunch.com.au/articles/Itll-take-more-than-free-shipping-to-keep-customers/#comments</comments>
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            <pubDate>Sun, 07 Aug 2011 19:40:11 +0000</pubDate>
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