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        <title>Bruce Hawker | Author bios | The Punch</title>
        <link>http://www.thepunch.com.au/author-bios/bruce-hawker/</link>
        <description>Bruce Hawker is a leading campaign manager with 30 years experience advising leaders in business and politics. As MD of Campaigns &amp;amp; Communications, Bruce manages crises and plans and executes communications campaigns.</description>
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        <copyright>Copyright 2012 The Punch</copyright>
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        <pubDate>Sat, 26 May 2012 20:00:49 +0000</pubDate>
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        <category>Politics, opinion, world news, sports news, latest news, views, Barack Obama, Kevin Rudd, Julia Gillard, Nathan Rees, Malcolm Turnbull, Peter Garrett, Barnaby Joyce, Australian, federal politics, opinion polls, election, The Punch, thepunch, punch</category>
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        <item>
            <title>Election fallout: Economic weaknesses can be fatal</title>
            <link>http://www.thepunch.com.au/articles/election-fallout-economic-weaknesses-can-be-fatal/</link>
            <description>Regardless of who won the South Australian election there was always going to be argument as to whether it provided any lessons for Canberra. Like just about every state election campaign I&#8217;ve been involved in over the last 20 years, the direct federal implications in this campaign were limited.



Australians understand the difference between state and federal issues and generally resist attempts by politicians to intertwine them. For example, I recall watching focus groups in state election campaigns during the Howard years where participants rejected the notion that state Liberals would adopt WorkChoices. This, they said, was a federal issue and therefore not relevant to their decisions about state elections.

They also said that they would judge the federal Liberals harshly when the time came &#45; and they did.</description>
            <author>feedback@thepunch.com.au (Bruce Hawker)</author>
            <category>Article</category>
            <comments>http://www.thepunch.com.au/articles/election-fallout-economic-weaknesses-can-be-fatal/#comments</comments>
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            <pubDate>Sun, 21 Mar 2010 19:54:32 +0000</pubDate>
            <source url="http://www.thepunch.com.au/rss/author-bios/bruce-hawker/">Bruce Hawker | Author bios | The Punch</source>
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            <title>SA election: A party that can&#8217;t run itself&#8230;</title>
            <link>http://www.thepunch.com.au/articles/SA-election-A-party-that-cant-run-itself/</link>
            <description>Bruce Hawker is the director of Hawker Britton and is advising the Rann Labor Government on its campaign.

We are now at the business end of the South Australian election campaign and the contest is going down to the wire.



After years of internal division the Liberal Party had &#45; until this week &#45; managed to develop an appearance of unity on the back of Mike Rann&#8217;s problems following the Michelle Chantelois allegations.

With four leaders in four years and little more than a veneer of unity following an acrimonious leadership spill involving former deputy leader Vickie Chapman and current leader Isobel Redmond, the Liberal campaign settled on a &#8220;small target&#8221; strategy.</description>
            <author>feedback@thepunch.com.au (Bruce Hawker)</author>
            <category>Article</category>
            <comments>http://www.thepunch.com.au/articles/SA-election-A-party-that-cant-run-itself/#comments</comments>
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            <pubDate>Tue, 16 Mar 2010 19:35:13 +0000</pubDate>
            <source url="http://www.thepunch.com.au/rss/author-bios/bruce-hawker/">Bruce Hawker | Author bios | The Punch</source>
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        <item>
            <title>Splitsville: could a new party result from Abbott&#8217;s purge?</title>
            <link>http://www.thepunch.com.au/articles/Splitsville-could-a-new-party-result-from-Abbotts-purge/</link>
            <description>The Liberal Party&#8217;s 42 to 41 vote to strip the Opposition leadership from Malcolm Turnbull and hand it to Tony Abbott was a split decision in more ways than one.



The Liberal Party is now so badly divided that a distinct possibility exists that a group &#45; possibly led by Malcolm Turnbull &#45; will leave to establish their own party.

A split party is the price that is sometimes paid when ideology prevails over moderate, pragmatic politics &#45; just ask anyone who was in the Labor Party during the 20th century.</description>
            <author>feedback@thepunch.com.au (Bruce Hawker)</author>
            <category>Article</category>
            <comments>http://www.thepunch.com.au/articles/Splitsville-could-a-new-party-result-from-Abbotts-purge/#comments</comments>
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            <pubDate>Tue, 01 Dec 2009 19:55:24 +0000</pubDate>
            <source url="http://www.thepunch.com.au/rss/author-bios/bruce-hawker/">Bruce Hawker | Author bios | The Punch</source>
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            <title>Malcolm Turnbull: ideology&#8217;s latest victim</title>
            <link>http://www.thepunch.com.au/articles/malcolm-turnbull-ideologys-latest-victim/</link>
            <description>Last night Malcolm Turnbull announced his party&#8217;s support for the ETS bill with the resigned cheerfulness of a man who knows his days are numbered.



He looked more like a defeated leader at the end of a campaign thanking his supporters than someone who had just prevailed over the Opposition old guard.

It was a pyrrhic victory and nothing he said could disguise that fact.</description>
            <author>feedback@thepunch.com.au (Bruce Hawker)</author>
            <category>Article</category>
            <comments>http://www.thepunch.com.au/articles/malcolm-turnbull-ideologys-latest-victim/#comments</comments>
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            <pubDate>Wed, 25 Nov 2009 01:19:18 +0000</pubDate>
            <source url="http://www.thepunch.com.au/rss/author-bios/bruce-hawker/">Bruce Hawker | Author bios | The Punch</source>
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            <title>The mouse that roared may have changed Labor forever</title>
            <link>http://www.thepunch.com.au/articles/The-mouse-that-roared-may-have-changed-Labor-forever-/</link>
            <description>Nathan Rees&#8217;s move to ambush the Labor factions and go directly to his Party Conference for the power to appoint his Cabinet was audacious. In my 30 years as an ALP member I can barely recall a gutsier attempt to reclaim the high ground. It will at least temporarily stop the rot for NSW Labor &#8211; and if he follows on with more unilateral displays of strength it may actually start turning things around.




By taking control of Cabinet appointments Rees did more than achieve a short term political objective &#8211; he made a critically important long&#45;term reform to culture of the ALP in NSW.

For too long factionalism has stunted Labor&#8217;s ability to nurture and develop the best talent the Party has to offer.</description>
            <author>feedback@thepunch.com.au (Bruce Hawker)</author>
            <category>Article</category>
            <comments>http://www.thepunch.com.au/articles/The-mouse-that-roared-may-have-changed-Labor-forever-/#comments</comments>
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            <pubDate>Wed, 18 Nov 2009 19:52:24 +0000</pubDate>
            <source url="http://www.thepunch.com.au/rss/author-bios/bruce-hawker/">Bruce Hawker | Author bios | The Punch</source>
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