Graham White

Graham White

Graham White is Managing Director of Howorth, Ogilvy PR’s specialist business and technology PR consultancy, based in Sydney. Graham has been developing and driving strategic communications and media relations programs for a range of major technology and business brands in Australia and the Asia Pacific region.

Graham is also a key member of Ogilvy’s global social media-based word of mouth marketing team, Ogilvy 360 Digital Influence. This team provides a full range of services and training to help brands be effective in social media.

Graham joined Howorth in 2000 from the UK and has more than 15 years’ PR experience, running domestic and international PR programs in EMEA and Asia Pacific. Since taking the helm at Howorth as Managing Director, the consultancy has won industry recognition both globally and locally. Key highlights include Best Technology Campaign for three consecutive years at the Asia Pacific PR Week Awards, and in 2007 one campaign scooped three best of awards. Howorth was also voted the 2008 AdNews PR Agency Best Employer of the Year.

Graham is an Ambassador for Starlight’s IT Fund for Kids, a charity that unites the Information Technology and Telecommunications industry to help raise funds to assist children living with serious illness, disability and autism through technology. Follow Graham via Twitter or via his blog.

Graham has a first-class BA (Honours) degree in Public Relations from Bournemouth University in England.

Articles by Graham White

How to fight back when you’re trashed on the web

How to fight back when you’re trashed on the web

24 Sep 09 The burgeoning social media landscape has brought with it frightening new possibilities for brand-trashing on a global scale: people using…... Read more

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