It’s tough getting off a slippery slope. But we need our politicians to build an off ramp, quick smart, on the slippery slope known as legal prostitution.

Even the hard-nosed readers of The Australian business section must have felt some moral disquiet when they read over the holiday break that the Sydney brothel, Stiletto, could be on the stock market in 2011.
There is something dystopian about a society where mum and dad investors and Super Fund bosses could monitor the stock market on their iPhones to see if their CEO has been working prostitutes productively enough. We will know what kind of society we have become if the stock is reported in the market round-up at the end of the 6pm news each night.
If you accept a harm minimisation approach to a social problem like prostitution you have to maintain your moral sensitivity to know when and where policy tweaking and intervention are needed.
Now is the time for intervention in this policy area.
We may accept small legal brothels as a necessary way of regulating the pathetic and unstoppable proclivity of many men to buy sex, and indeed as the only way to protect the women who end up in their service. But putting brothels on the stock market is a step too far. This investment must be prohibited.
Unfortunately, as the NSW Government has peremptorily prorogued Parliament, we can’t push through legislation that could ban what The Australian described as a ‘back-door listing’ in February. Barry O’Farrell must, therefore, warn that he will make the investment illegal, retrospectively if necessary.
This Christmas I got the TV series Deadwood as a present. Two of the key settings in the series are a low and a high-class brothel established in the frontier town of Deadwood to help their owners make their ‘wild west’ fortunes.
I’d commend a look at the two characters Al Swearengen and Cy Tolliver, owners of the Gem Saloon and Bella Union respectively, to any businessperson thinking of building wealth off what we once called ‘immoral earnings’.
Take a close look at these businessmen and see if you can explain the difference between them and you. And don’t let the distance between you as an investor and the shop floor reality, or the fact that you don’t let your hands get dirty like Al and Cy, hide the similarities.
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