Every year they gather to toast one another’s success. Nicole, Keith, Hugh, Elle, Hoges, Rose, Naomi… the gang’s all there. Only one thing distinguishes G’Day USA from any other catch up with friends – it is taxpayers who pick up the tab.

And the winner is ... me for being rich, famous and tax-payer subsidised! Picture: Getty

Naturally the PR machine would have us believe that far from being one big party the event is in fact an essential platform in increasing tourism, promoting our culture and generating trade opportunities with the US.

But to those of us left watching the flag-waving festivities from these shores, it’s become a notoriously dull affair with the same old line-up of expats wheeled out year after year.

And for all the spin about promoting homegrown talent, I suspect most Australians are of the view the likes of Miranda Kerr and Nicole Kidman need no further exposure in the local media.

In any event those who watched Kerr showcase the handiwork of international designers (last time I checked Oscar de la Renta didn’t hail from these parts), and listened to MC Elle Macpherson’s peculiar accent might have been confused as to which country they were there to celebrate.

Perhaps it’s just as well that no-one outside of Australia seems to pay any attention to it.

Back home, most Australians take immense pride in the achievements of their fellow citizens and will continue to do so without the taxpayer-funded jingoism of G’Day USA.

This year’s gathering marked its 10th anniversary. Let’s hope there won’t be an 11th.

Comments on this post will close at 6pm AEDT.

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10 comments

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    • Sickemrex says:

      06:26am | 19/01/13

      Well at least I’ve learned Viva Bianca is Australian. But why is she holding a fishbowl?

    • Pedro says:

      10:53am | 19/01/13

      Could have sworn Dick Wilkins was a kiwi ... and a not very talented one at that.
      Happy a few million of my taxpayer’s $$ went towards helping him get a leg over.

    • Fiddler says:

      11:35am | 19/01/13

      wouldn’t have known it with her god-awful accent in Spartacus. Mind you her other umm assets were distracting me a fair bit.

    • Bear says:

      12:52pm | 19/01/13

      Never picked Ilythia as an Aussie. Some of them were hard to tell with their fake non descript bitser accents. I’d have guessed she was a pom.

    • Tim says:

      08:09am | 19/01/13

      The U.S. is not even close to being our top trading partner.  Why are we throwing all this money and effort at the U.S. market?  I read that the event was largely not even covered by the local media.  What’s the point?

      It feels like we’re the dorky younger brother desperate for our cool older sibling to notice us.  Pathetic.

    • marley says:

      09:28am | 19/01/13

      Well, the US is our third source of tourism, and our third biggest trading partner, so it stands to reason you’d put more effort into encouraging visitors and investment from them than from countries that we are already more heavily engaged with.  That said, I can’t see that this sort of unfocussed self indulgence will do anything to improve the numbers.

    • Justme says:

      08:19am | 19/01/13

      It would be enlightening to take a straw poll of whoever are the intended targets of this “aren’t we awesome” self indulgence to find out whether any of them pay even the slightest bit of attention to it other than entering it into their calendars as another “free booze and food” opportunity.

    • W J Craig (Mrs) says:

      09:22am | 19/01/13

      Which Taxpayers pay for this absurdity?
      If it’s the Americans that’s fine.
      If it is Australian Taxpayers footing the bill than it is a disgrace.
      If these people want to promote themselves fine. Let them bloody well pay for it.
      Who are they anyway?
      Tired, old once-talented geriatrics, Equally tired but only marginally talented younger ones fast approaching paddock time..
      Of the names you list if the Hugh you mention is the one I think it is then he is the only one truly talented, working actor amongst them
      By the by, isn’t the Keith you mention actually a new Zealander?
      Placcy Surgeons & Botox pushers will have made a fortune out of most of them.

    • Jellin says:

      02:42pm | 19/01/13

      I’d be happy for taxpayers to subsidise if there was some hard data behind it showing a return on investment. Bet there isn’t though - instead there would be some extremely rubbery crap about “Brand Australia”. So I reckon you have nailed it—a taxpayer funded piss up for people that have done well enough to fund their own social occasions.

    • Keep it to yourself. says:

      03:25pm | 19/01/13

      “G’day USA = CRINGE

 

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