Julie Goodwin was crowned the winner of the first series of the highly popular MasterChef Australia. She comprehensively beat South Australian artist Poh Ling Yeow after completing the three challenges they had been set.

Reality bites: the Masterchef team.

It was a slightly controversial win of the ‘home cook’ beating the more inventive Poh who was prepared to take risks to produce some unusual and well plated dishes mainly based on her Malaysian heritage. However Julie’s cooking would probably appeal more to the masses, as she was renowned for her roast lamb and comfort food style.
MasterChef Australia has been massively successful for Channel Ten, who will be following it with a Celebrity version in October, and applications are already open for series two which will be screened next year. So what did we learn from this show?

1. You can be overweight, have buck teeth, and dress like a dandy, and still be considered a sex symbol on TV - Matt Preston one of the judges has taken Australia by storm, in particular the ladies. The evocative and eloquent way he describes food has made many a female swoon, and he has been crowned the thinking women’s sex symbol.
When asked if becoming a culinary sex symbol surprised him, Matt Preston said “It shocked me, gave most of my friends a very, very big laugh, and surprised my wife who would like to remind me (and everyone else) that she has seen me in my Bonds underwear and suggests that the title is thus both unlikely and undeserved!”

After being asked what next for Matt and his cravats, and if he was going to exploit his new found power over women he said “Naturally there are plans to launch a DVD of footage of me eating all set to an operatic score in time for Christmas, and then I have been discussing a range of scarves and cravats with Leona Edmiston’s people as well.“
“My cravats also have plans to strike out on their own and do their own cravat calendar…you know the stuff - Reginald that lean brown paisley cravat, carrying tires, Little Michelle the red polka dot cravat, reclining provocatively on the bonnets of a Monaro, you know the stuff…”
2. If you spend money on productions you will reap the rewards - The MasterChef set was slick and well designed. It had all the latest equipment and they were generous with the stainless steel, upmarket glasses, and a bar that I hope did end up getting utilised.
The challenges outside the set were also high quality, catering in the Observatory Hotel, going fishing to catch the ingredients for a meal, and also being flown to Hong Kong for a week. This is something other TV production companies should take note of particularly the one which produced the Channel 9 flop Home Made, and last year’s My Kid Is A Star.
3. You can mix a cooking show with reality TV and have a hit - When MasterChef first started there were a lot of MasterChef UK fans who had a “the world is going to end” attitude to the Australian version. However they were wrong. MasterChef Australia cherry picked the best bits of other successful reality shows to ensure it had a formula which would continue to be entertaining six nights a week for three months.

4. You can have an attractive and intelligent female host a TV show - Host Sarah Wilson was risk for the producers as she had not been on TV before, but it turned out to be an inspired choice. She was easy on the eye, and also articulate. The only disappointment was she was not given enough airtime nor was she involved in the judging, except in the wedding challenge, something I hope is reconsidered for Celebrity MasterChef and season two.
5. It is alright to have poor table manners on national TV - Judge George Calombaris licked his knife, and shovelled food into his mouth, and he still gained a cult following. MasterChef Australia has proved a boom to his businesses as fans are visiting his Melbourne restaurants in droves.
6. If you are already seeing two women, it is not a great idea to add in a third - Chris Badenoch, the beer merchant, personal life started imploding around him last week. He had two long term girlfriends, but by adding in a third, fellow contestant Julia Jenkins, his unusual private life started to unravel as his new affair leaked out to the press. This has also led to further negative stories about him being bankrupt twice. Strangely the two scorned women have been very quiet, which could mean they are being chased by the weekly gossip magazines for their side of the story.

MasterChef Australian deserved to be successful due to the combination of brilliant casting with enthusiasm for food.

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11 comments

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    • Bob says:

      07:50am | 20/07/09

      Poor table manners on reality TV - how would the viewers know?

    • Lexi says:

      08:35am | 20/07/09

      Yes, Sarah’s intelligent and seemingly quite nice, but you obviously don’t visit the Masterchef forums… Some blokes liked a perve, but most bloggers questioned why she was suddenly involved in judging (where were her creds?) for the wedding.  She was stilted in her delivery of her lines, and most of the time felt like a third wheel when Gary managed most of the hosting duties himself easily - and naturally.

      I’d rather see Sarah on something else - bring me Janelle Bloom or another female chef with runs on the board in the kitchen.  Ditch the “host” role (it’s not a trans-atlantic flight) and give us a fourth and female judge who has worn the checkered pants, shouted “yes chef!” on a busy Saturday night and has a set of very special knives.

    • ed says:

      09:37am | 20/07/09

      I was disappointed to hear that Matt Preston wore Bonds underwear. Based on his cravats I thought he’d be wearing something far more exotic. Next someone’s going to tell me he doesn’t wear silk socks.

    • Bill Adams says:

      09:48am | 20/07/09

      Julie Goodwin’s win was expected and well received.This reflects that safe, boring and traditional will always win out in an unadventurous society such as ours.Poh paid the price for being out there and creative in the dishes she presented.She would have made a welcome addition to the cullinary scene with her interesting recipe’s and I would have certainly bought her book “Food from Mars”.Instead we have another boring home cooking style book of which there are dozen’s cramming the bookstores.

    • Adam says:

      12:14pm | 20/07/09

      @ Bill Adams: Poh paid the price for playing it safe with her Hainan Chicken Rice (boring) and failing to follow the recipe for the tempered chocolate pipe.  The best woman won on the night.

    • david howard says:

      12:22pm | 20/07/09

      I suspect a cookbook by Chris dealing with cooking every kind of meat (mixed with beer) will be THE christmas gift for dads, Poh’s “arty” asian cooking would also do well for those who want to do a stylish presentation. A “family” cookbook with blank pages is pretty much a Margaret Fulton with notepad to me.

    • Jo says:

      12:43pm | 20/07/09

      I think we could have done without Sarah but otherwise a surprisingly engaging show (a change for Ten, other than Rove)

    • Razor says:

      02:06pm | 20/07/09

      Sarah Wilson’s cleavage last night was an engineering feet well worth the few lingering seconds of viewing.  Talk about serving them up on a platter.

    • Stuart says:

      02:13pm | 20/07/09

      Good series that failed a bit in the last couple of weeks when it became true-to-form commercial tv tacky. The Donna Hay episode was a series destroyer.

      I assume that like most of these ‘reality’ shows subsequent series’ will be a waste of time; gee and they talk of a ‘celebrity’ version already !?!?!

      Looks like back to Iron Chef (not the U.S. version!) for interesting cooking..

    • Dani says:

      05:52pm | 20/07/09

      I agree with Lexi re: Sarah’s hosting duties. Gary could have done it by himself and her judging critiques were over-rehearsed and cliche.

    • photographer designer says:

      04:57pm | 12/07/10

      *Did you guys enter the master chef cravat competition? The finalists are going to win $10,000.00 and being announced today.. I am Finalist #1*
      You have quite a few days to vote if you missed out on prizes. I think about ten people already received $500 by entering/voting and there are still a lot more prizes available.

      Some info about my entry:
      I have been raising funds for a short film I am making in Berlin with my sister, all of the money raised so far has been from competitions such as this. I am a 21 year old self taught designer and fashion photographer from Sydney. Our industry was hit really hard after the financial crisis and we were all fired from our jobs and forced to work in volunteer/unpaid positions. It would really help us if you could vote!  My cravat for Mat Preston is made of 500 paper towel flowers with glass beading! It took a whole week to make including waist coat, handkerchief and buttons! (i made 3 others as well) here are some instructions..
      Thanks guys!

      First you need to register with master chef website:
      https://members.ten.com.au/masterchef/register.htm

      Once you have confirmed your email/signed in; go down the bottom of this page:
      http://www.masterchef.com.au/handeeultra.htm

      Click on _*Finalist # 1*_   then hit ‘Submit’

      *THANK YOU GUYS TEN THOUSAND TIMES!!!*

 

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