Labor’s attacks on Tony Abbott are purely cosmetic
In recent weeks we have been witness to the beginning of an orchestrated attack on Tony Abbott’s character by Kevin Rudd and his Government.
Most of these attacks are nasty and personal, designed to raise doubts about the character of Tony Abbott in the lead up to the election.
Already Labor is spending money on negative television advertising about Tony Abbott and there will be millions of dollars more spent on this type of negative material between now and election-day.
Labor has massive amounts of money to spend thanks to the millions of dollars given to them each year by their union paymasters.
So desperate are Senior Labor figures to try and dent Tony Abbott’s momentum that in recent days they have been attacking him in the media for participating in community events.
In past couple of weeks we have witnessed senior Ministers attack Tony on the basis of his participation in a community ironman event and his now famous ‘Pollie Pedal’.
It is just so typical of the Labor Party that they can’t acknowledge that even nasty Liberals can sometimes do something positive with their role in the community.
Let us not forget that the ‘Pollie Pedal’ event was initiated by Tony Abbott as a innovative way of raising money for selected charities. This year he is raising money for Poche Centre for Indigenous Health within the Sydney Medical School at the University of Sydney. The money raised will be used to fund Student Clinical Outreach Placements to regional and remote communities in western NSW and the Northern Territory. Undoubtedly a good cause.
But to highlight just how hypocritical the Labor Party is it must be remembered that many of the ‘Pollie Pedals’ occurred with bipartisan support including Labor members riding in the event. This year there are none. Last year Jenny Macklin welcomed the riders at the finish and the year before Nicola Roxon launched the event. This year these Ministers have criticised Tony Abbott for participating in the event. See a pattern?
Yet this week when Kate Ellis decided to turn her ministerial hand to modelling, Labor’s concern about not focussing on ‘policy’ seemed to disappear. Apparently when Kate decides to appear in a fashion magazine in a slinky black outfit it is all about raising ‘body issue awareness’ for young women and not about appealing to a younger demographic for electoral benefit.
We shouldn’t expect too much more from the Labor Party of course. If you want to see how they will run their federal election campaign just have a look at what they did in South Australia. Not only was nearly all their advertising spending on negative material, they stooped to a new low in Australian politics by authorising Labor booth workers to pretend to be Family First booth workers. A tactic the Labor State Secretary defended as ‘legal’ following the election. At this stage federal Labor has still not ruled out this tactic.
The reason of course that Labor is going negative so early in the cycle is because after two and a half years people have worked out that Kevin Rudd is all talk and no action. That after two and a half years of broken promises and wasted spending, the Australian public is waking up to the fact that this Prime Minister is not the product they thought they were getting in November 2007.
So next time you hear a Labor Minister go personal on Tony Abbott, just remember it’s because they are worried about the threat he poses. Unfortunately, this type of campaign is a window into modern Labor.
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