Road cycling has been growing in popularity for the past few decades. This week’s Tour Down Under in South Australia is expected to attract hundreds of thousands of people to roadside vantage points throughout the state to watch some of the best riders on the globe contest the opening event of the 2012 World Tour.

Cyclists leave Goulburn in pouring rain soon after start of Goulburn to Sydney Dunlop Road Race in 1930s.

Yet for the first few decades of competitive cycling, the track was the Mecca for large crowds of cycling fans. Beginning in Europe, but spreading quickly to the United States, Australia and elsewhere, the close action on the steeply banked velodromes captured the imagination of the public.

Throughout the first three decades of last century, cycling tracks were built in major cities. In the US, track cycling became one of the most popular sports in the nation. As in Europe, sporting stars and celebrities of the era were regular faces in the stands.

Riders such as the black American, Major Taylor, who also raced in Australia, were feted around the globe for their prowess on two wheels.

Six day races, comprising teams of two riders, would compete day after day, often in states of almost total exhaustion. Riders also contested the Madison, a hectic, long-distance relay event for teams of two riders, named after one of the most popular velodromes in the US, the first Madison Square Garden.

The golden era of track racing came to an end with the Great Depression and World War II. Although it resumed, along with road racing, after the cessation of hostilities, the velodrome never gained the popularity it had in its heyday.

Like so many other activities, cycling was affected by changing times. In particular, the invention of the radio, and later, television, helped to change habits. Of all sports, road cycling has been one of the biggest beneficiaries.

As a child, I can recall the riders in the Sun Tour race through the small town where I lived. Apart from the flash of the coloured jerseys, there was little to see. It was all over in seconds, perhaps minutes, if there was a break away or stragglers out the back of the peleton.

As this week’s coverage of the Santos Tour Down Under will demonstrate, this has all changed. Beginning in 1929, newsreels from the Tour de France were shown in French cinemas a day or two after each stage, boosting the already popular event. The first live broadcast was of the finish in the Parc des Princes, Paris in 1948. In 1963, a live broadcast of the entire race first commenced. Road cycling has not looked back.

Today millions of people worldwide watch the travelogue that is the Tour de France. The coverage, involving thousands of television reporters, crews, helicopters and cars, has spread to other major events as organisers and the media recognised the enormous advertising potential. In Australia, SBS has gradually expanded its coverage over the years.

In the English-speaking world, the voice of Phil Liggett has become synonymous with cycling. Following Robert Chapette, a former professional rider, who became the most well-known cycling commentator in France, Liggett has become the English-speaking ‘voice of cycling’.

A former amateur rider, Liggett eschewed a professional contract in 1967 to concentrate on a media career. His quintessential coverage has become the benchmark of cycling commentary. Together with Paul Sherwin, a former professional rider, with whom Liggett often shares the microphone, his knowledge of the riders and races is unmatched.

Whereas television has resulted in fewer people regularly attending some sports, such as horse racing, cycling has boomed. Thousands of people will line Old Willunga Hill next Saturday for the first hill-top finish in the 14 year history of the Santos Tour Down Under. Although the climb is only about four kilometres, the atmosphere will resemble the great climbs in Europe, such as the Col du Tourmalet or l’Alpe d’Huez.

If Simon Gerrans, who won the Australian championship at Mt Buninyong last weekend, or one of the other Aussies, can defeat the likes of Ryder Hesjedal, Daniele Bennati, Luis Leon Sanchez, or Alejandro Valverde, a winner of the Vuelta a Espana, the spectators on the hill will erupt.

Thanks to television, the spectators will be knowledgeable about the best riders from around the globe who now contest the event.  In the early years, cycling followers flocked from across the country for a hope to see some of the best riders from Europe. These days it is a reality.

This year’s field includes two World Champions, Oscar Freire, who has won the Rainbow Jersey three times, and Alessandro Ballan; eight previous winners of the Tour Down Under; as well as some of the emerging stars of the sport, such as the Norwegian, Edvald Boasson Hagen, the Brit, Geraint Thomas, and the French rider, Sandy Caser. Then there are the superstars of the sport, Jens Voigt and Alessandro Petacchi.

In a little over a decade, the Santos Tour Down Under has blossomed from a convenient opportunity to escape Europe’s winter for early season training to a major event in world cycling.

That is a credit to the organisers and the UCI, and recognition of the place of Australia in international cycling. The fact that 18 of the 126 World Tour riders in the field are Australians, compared to four from each of New Zealand and Great Britain, and one from each of the US and South Africa, demonstrates the depth of cycling down under.

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21 comments

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    • Richard says:

      05:31am | 17/01/12

      Shame that it’s 9, not SBS, who have tv rights this year. Insulting that 9 are not broadcasting live until the weekend.

    • juzzy says:

      06:29am | 17/01/12

      Would you expect anything else from 9? They (like the other networks) only buy sport so the competition can’t show them, not so we can see them - Rugby World Cup ring any bells?
      I live in absolute dread that one of the commercial FTAs outbid SBS for the TDF…

    • Shooter says:

      09:09am | 17/01/12

      9 is like a spoilt child it wants everything everyone else has and when they get to use it they break it. Top Gear is a good example, World Cup and many more

    • Shooter says:

      09:09am | 17/01/12

      9 is like a spoilt child it wants everything everyone else has and when they get to use it they break it. Top Gear is a good example, World Cup and many more

    • Amanda says:

      09:53am | 17/01/12

      @Richard exactly! 11.30pm is when it is being shown on tv tonight - a joke! They should just leave it to SBS - at least they show it live, or at least have it on a hell of a lot earlier than 11.30pm!

      Can’t wait to see the cyclists riding through my town today - I can see them from my front door. Pity about the 40 degree heat though. GO GREEN EDGE!!

    • nossy says:

      06:00am | 17/01/12

      Great article Kevin - you certainly know your cycling!!

    • acotrel says:

      08:29am | 17/01/12

      Why are the bastards cycling when they should be on ‘work for the dole’ ?

    • centurion48 says:

      07:18am | 17/01/12

      Who knows, if cycling really does become popular they might even have a closed (traffic-free) course for the Australian Time Trial Championship and we will not have a repeat of this year when Jack Bobridge was blown off his bike by a passing truck.
      I wonder when Victoria or Queensland will outbid South Australia for the hosting rights for the Tour Down Under?

    • Kebabpete says:

      08:11am | 17/01/12

      The Tour Down Under is pretty awesome, but it would become a true great event if it moved though other states. The legs of the TdF are bid for by the areas and are a great promotion for that area/town because of the coverage it receives. The TDU needs the same competition for legs so that the country can be showcased and the riders can be seen riding through places like the Blue Mountains, passed Uluaru, etc. Unfortunately we are hampered by the size of our country (France is the same size as South Australia), and the fact that a lot of teams still see this as pre season training and not an actual event.

      Great article though Kev!

    • Rossco says:

      10:42am | 17/01/12

      Eh no, move the event to Melb, Syd or Bris and it would become just another event in these already busy states. It excels in SA, let it stay there. Perhaps you should also start watching it and see the beautiful wine country and Adelaide hills , and countryside that it runs into.

    • centurion48 says:

      11:28am | 17/01/12

      @Kebabpete: You have obviously never ridden a bike in any of those areas or struggled with local and state authorities to get permission to close, or even cross, a road for a sporting event (unless it involves serious betting and kickbacks).
      Riding a bike up Uluru would be an interesting exercise.

    • stephen says:

      05:42pm | 17/01/12

      The AIS road team is based in Adelaide, and Adelaide has a good variety of terrain for road cycling.

    • Mike says:

      09:36pm | 17/01/12

      Why anyone would want to cycle a “good variety” of awful roads in SA is beyond me. 

      Adelaide’s roads are nowhere near billiard table flat (like some European or Eastern State roads), but a great many are patched up several times over in different places, unnecessarily undulating and contain potholes.

      Even the cyclists themselves admit it, although I wouldn’t know, because I’m not one of them…just to DRIVE the point home once and for all. smile

      http://www.bicycles.net.au/forums/viewtopic.php?f=16&t=46334

    • Arnold Layne says:

      09:30am | 17/01/12

      The quality of the field the TDU attracts these days is quite extraordinary.  it may be an early season hit out, but who cares?  Huge credit has to go to the organisers, and to SA, for backing this thing and getting it to the point where it is now.

    • Proud South Aussie says:

      10:23am | 17/01/12

      Why should the event go outside of SA Kebabepete?  Does everything that’s good have to be run from the East Coast? TDU certainly didn’t originate from NSW or Vic, and look how successful it is! Plenty of beautiful sceney form the Fleurieu to the Barossa. South Aussies really know how to get behind local events and we have a history of doing it well!

    • Nathan says:

      11:12am | 17/01/12

      Actually, it’s impossible for another state to “outbid” for the Tour Down Under, as the event itself is entirely owned by the Government of South Australia. They created it from scratch and later earned the UCI WorldTour status. Theoretically another state could set up a rival race, and try and get WorldTour status - but it wouldn’t be the Tour Down Under.

    • Johnno says:

      01:52pm | 17/01/12

      Awful hot windy day for the opening stage of the Tour Down Under today. And we can’t even watch it on TV because Nine won’t show highlights until 11.30 tonight! Give it back to SBS please.

    • genius when drunk says:

      04:06pm | 17/01/12

      what about a tour of Australia to rival the tour of France ?
      It could start in Cairns, and finish in Darwin .The route could go down the east coast of australia down to Sydney and Melbourne. Then it could go from Melbourne to Perth. Then it could go to broome and darwin.
      It could start at Cairns on Anzaxc day each year and finish in May in Darwin.

    • Nathan says:

      04:34pm | 17/01/12

      That would be an approx. 11,000km route. The Tour de France is no more than 3,500km. Your race would need to go for 2 1/2 months.

    • Mike says:

      09:15pm | 17/01/12

      Well Nathan, if they’re so fit and tough as they claim, shouldn’t be a problem then smile

    • Zoyd says:

      01:22pm | 18/01/12

      Mr Andrews, you can write every day for 50 years about cycling.

      Or about basket weaving.

      Or macrame.

      Or lace-tatting. 

      Or curling, for all it matters.

      No bucket of sportin’ whitewash will ever be big enough to wipe out the facts of your discreditable, gutless treatment of Dr Haneef.

      Never ever.

 

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