You’re locked in a room with a small team and a big decision to make.
Everyone is hanging on your ruling. Which way will they go? What are the ramifications? The announcement will be carried by the national media as soon as its made.
No, you’re not the Reserve Bank board - you’re the marketing team at Kraft.
The Vegemite people have promised to announce the new name for iSnack 2.0 tomorrow and you’ve got to wonder what they can possibly come up with to wind back the national ridicule they brought upon themselves last week.
According to The Daily Telegraph the team is considering six alternatives: Cheesybite, Creamymate, Smooth, Snackmate, Vegemate and Vegemild.
The company has said the name will be the one that gets the most votes in a public poll, but can you seriously believe any company would voluntarily call their new product Creamymate? I don’t care if it gets 15 million votes - no marketing team wanting to maintain any self respect would approve a shocker like that.
Neck and neck on the Telegraph’s poll are Cheesybite and Vegemate. Neither of these really jump out as ideal either.
No, I don’t envy the Kraft marketing team at all. Good luck guys, you’re going to need it.
Facebook Recommendations
Read all about it
Punch live
Up to the minute Twitter chatter
RT @gregprichard: The Victorian Sports Minister has just sent the New Zealand Prime Minister a commiserative email. #stateoforigin
@VanillathunderV fair comeback. But seriously, if that was a try then I'll book my skiing in Queensland this year
@BrettS69 the loveliest thing about post-origin is the sledges from gloating qlders #ratherbeagoodloserthanapoorwinner
That is the video referee howler to end all howlers to end all howlers to end all howlers to end all howlers #stateoforigin
Recent posts
The latest and greatest
Animal experiments won’t cure me from cancer
Lying on a cold table in an unfamiliar place and undergoing a core biopsy was probably one of the most…
If you want to get promoted, laugh at the boss’s jokes
Red alert, ladies. Making jokes about your ability at work is not funny particularly at board level.…
Need someone to do your dirty work? Try God.
Punishing the baddies is only fun in the movies. In real life it’s messy, expensive, and fraught…
Gentle jabs to the ribs
They must pay for one’s bitter disappointments
A private school girl’s family is sueing her elite, extremely expensive private school for not… Read more
Most commented