Typical. Just as the world peaked Paul Levi, the man who had no small part in bringing us the slightly dubious word “Foodie”, launches the Gastrosexual, a man with more dazzling kitchen tools than penile length.

All the kitchen crap a boy could need

I’ve never had much truck for foodies (although a few of you are okay). I’ve met too many who know nothing whatsoever about food.

If you would like to see this variety you only have to watch Masterchef which is packed full of wannabes who mostly have no idea how to shop (cottage cheese with sun dried tomatoes) or cook (raw chicken, insipid tarte tatin) for that matter.

I’ve met too many foodies who know nothing whatsoever about food.

The Gastrosexual is pretty scary too although now thanks to the global financial crisis is an endangered species. I think I’ve seen a few at the Farmers’ market on a Saturday morning with the trendy haircut and sunglasses, the designer kid and a yummy mummy pushing a SUV-sized pram with sharp knives attached to the wheels.

The problem is that nowadays there is as much food wankerdom and wine wankerdom and both of the above contribute to these pandemics. And it needs to be stopped.

Here are the sure-fire signs that you have become a food wanker:

1. Only ever eat single origin chicken.
Yes, you insist on knowing the origins of everything you eat. “Oh is this Bangalow Pork/free range Barramundi,” you ask. Well, yes those vegetables are straight from the Werribee sewage treatment plant. “Oh, that’s okay then.” Can we all afford the $20 Louise Vuitton chicken nowadays? Perhaps it’s time to switch to the perfectly good $6.95 one at Coles.

2. Order only Spanish Jamon
What? “Is Don. Is no good?” You have to have Jamón Ibérico de Bellota made from the famous black Iberian pig which is fed (free range of course) only on fallen acorns in an ancient forest. But you lost your job in investment banking/advertising/property development. So you buy some of the cheaper Spanish stuff ‘cos Spanish is best. Sorry pal, but most of that ham is made from Canadian pig carcasses imported into Spain, cured and exported to gullible Australians. There is, if you look hard enough, plenty of good Australia small goods being made. But we are obsessed with everything European. The only thing worse than eating this ham at home is paying five times the price in a restaurant, usually somewhere around $1 a gram.

3. Shop at Farmers’ Markets
First there are the people (see above) and then there is the produce. Gnawed on apples, bullet hard peaches, some sort of Jam and/or chutney containing inappropriate ingredients, over smoked bacon and weepy looking cheeses. And it costs more than the supermarket, where I have never yet trodden on dog shit.

4. Always drink unpasteurized milk.
Nuff said.

5. Only ever cook in expensive copper pots.
All the better if you’ve bought your a complete set of second hand copper pots from “a nice little man” in Provence, shipped them back to Australia at huge expense. All that to burn them making a truffle oil (a sure wankerdom sign) risotto in them.

6. You experiment with Ferran Adria style cooking and spherification.
The trouble is everybody who came round for supper went home with diarrhoea because you didn’t wash your hands or equipment properly. Here’s some news: Ferran Adria has moved on from spherification and foam. He is also a genius. You are more like Aaron from Masterchef who destroyed some peas only to reform them with added chemicals.

7. You have a set of Japanese chef’s knives with a “Damascus” blade.
Your knife skills are lacking though and you can’t even cut an onion properly. Then you sliced an apple which took on the onion flavour. Oh, and the first time you washed them they went rusty. That’s a bit embarrassing.

8. You own a $5,000 Pacojet.
This is a new-fangled machine that freezes and then finely shaves your “frozen matter” into the occasional sorbet (unless you are a working chef). If it is so good then why do you have a 5 gallon tub of Blue Ribbon in the freezer?

9. You spent over $3000 on a coffee machine.
Fair enough if you are into coffee. But this particular model is grey and plastic, a Saeco Primea Touch ($3,399), and looks like the dashboard of a cheap Mercedes. Couldn’t you at least buy something big and shiny with steam engine like controls for the same price? Opps, sorry your friend did. He can’t make decent coffee either?

10. Offal, offal and bones everywhere.
Who’d have though offal would have become so pretentious? Nobody really wants to gnaw on a discarded section of pigs anus. The same goes for fish or any animal bones or the hairy bits. Chicken breast or sausages please.

11. Take photos of your food
This is the most highly suspect practice of all. But at least you’ve learnt enough the switch the flash off and open the aperture for guerrilla restaurant photography. The fact is that your friends are all feeling a bit embarrassed about it and would love it if you would just put it away…I’ve been told.

37 comments

Show oldest | newest first

    • Stan Wills says:

      09:21am | 03/06/09

      Well said Edd ,

      now look at this stupid sea salt and the reoccurence of goiter

    • Mark Ngui says:

      09:38am | 03/06/09

      touché!

    • Stephanie says:

      09:40am | 03/06/09

      Bugger Ed…beat me to it…was going to write a similar piece. Well done!

    • Lachie_GH says:

      09:41am | 03/06/09

      I’m only guilty of 1 of these offences (#11 I’m afraid), though could I afford it I would probably commit #9 as well.

      Glad Aaron from Masterchef’s sphericated peas rated a mention.

    • Steve Kirk says:

      09:49am | 03/06/09

      No mention of Truffles?

    • dave says:

      11:35am | 03/06/09

      12. Refuse to admit you’re a food wanker yourself, while denigrating other food wankers based on some arbitrary and pointless distinction.

    • CVR says:

      11:40am | 03/06/09

      It’s funny ‘cause it’s true.

      Will have to keep these 11 points on the fridge to keep myself in check. Came dangerously close to splurging on a Gaggia coffee maker but decided it was a little excessive - for a tea drinker.

      Am missing Aaron on Masterchef! So confident. So clueless. Bless.

    • Rory Hart says:

      11:45am | 03/06/09

      Guilty of two I take photos of my food (for the odd tweet (@falican) ) and I’ve been known to raid farmers markets on the occasion that I can drag myself out of bed early enough on a saturday.

      Oh and what adjective do you suggest instead of foodie Ed? I used foodie regularly until someone gave me “How to Be a Better Foodie: A Bulging Little Book for the Truly Epicurious” which i still hope was a joke.

    • Phil Willis says:

      11:46am | 03/06/09

      Brilliant!

      Now if you’ll excuse me, I have a veal stock reduction to take care of ...

    • Liz says:

      12:25pm | 03/06/09

      dave says:

      12. Refuse to admit you’re a food wanker yourself, while denigrating other food wankers based on some arbitrary and pointless distinction.

      June 3rd, 2009 at 10:35am

      SECOND THAT!

    • reality raver says:

      12:43pm | 03/06/09

      Does fantasising about having a $3000 coffee machine count?

    • hannah says:

      01:02pm | 03/06/09

      er, dave and liz - I think you may have missed that piece of ox tongue in the beef cheek over there

    • Aaron H says:

      01:46pm | 03/06/09

      Yes, some people can be ridiculously pretentious when it comes to food. But it’s also incredibly tosser-y to take such a holier-than-thou, I’m-smarter-than-all-of-you attitude to “foodies”.

      Because the ‘punk rock food warrior’ moniker is so much less wanky than the term ‘foodie’. Yeah. Right.

      What you’re better because you’d rather buy a $6.95 battery chicken from Cole’s?

      Baffling.

    • Paul Champion says:

      02:34pm | 03/06/09

      Ed’s observations are neither funny nor insightful, and perpetuate the notion that you should be embarrassed for taking an interest in the food you eat, because to do so is to be up yourself.

    • Ky says:

      02:47pm | 03/06/09

      Brilliant!

    • Ky says:

      02:51pm | 03/06/09

      Feeling a tad embarrassed at having recognised yourself, Paul Champion?

    • Gregg says:

      03:09pm | 03/06/09

      nice little article Ed.

      I often wonder why people go to those farmers markets istead of real markets or local grocers.  what’s wrong with going to the Vic, prahran or sth melbourne on a Friday or Saturday morning?

    • Ed says:

      03:19pm | 03/06/09

      Dave, Liz,
      No 12 is already taken I’m afraid: Having a huge pile of unused cookbooks

      Aaron H,
      I’ve a spare Ferran Adria kit going if you’re interested. If you brine the Coles chicken you’d be surprised how much it improves, especially when served with a whisp of foam.

      Paul Champion and all of the above


      Guess which wanker’s kitchen is pictured?

    • Ed says:

      03:22pm | 03/06/09

      Steve Kirk,
      Duh! The truffles are out of season for another few days.

    • Ed says:

      03:23pm | 03/06/09

      Hannah, thank goodness there are some real ox tongue/beef cheek aficionados out there

    • Em says:

      04:48pm | 03/06/09

      It seems that foodie wankers get up early (farmer’s markets), have loads of money ($3K coffee machines) and passed high school chemistry (Ferran Adria).

      I am safe!

      Off I go to buy myself a Spanish truffle pig and a pedigree milking cow…

    • Aaron H says:

      05:10pm | 03/06/09

      Ed, no need for the patronising tone mate. Yes, I got it was *supposed* to be ironic.  No, it doesn’t change the fact I also didn’t think it was that clever or funny.

      There’s a vast spectrum of people who genuinely love & appreciate good food, with varying degrees of passion and knowledge, and who care what they eat and how that food is produced. Deciding certain people don’t know as much about food as you do, because of some stupid term they use (and FWIW, I actually think the term foodie is a bit of a wank too), and are therefore deserving of your scorn… Now that’s what makes you worthy of the FT label.

    • Phil Willis says:

      05:38pm | 03/06/09

      Don’t know if I’d describe myself as a gastrosexual.

      More of a food fag.

      Or at least a bit epi-curious.

    • Andrea says:

      05:52pm | 03/06/09

      You mean there are people out there who DON’T take photos of their food?

    • Steve Atkins says:

      07:15pm | 03/06/09

      Touched..nay nearly severed some nerves there Ed.  and boy didn’t they bite ! Pretentious little tikes don’t like being called on their weak suit (especially when they thought it was their strong one ) .

      Nonetheless even if the shows such as Masterchef are a bit lowest common denominatorish (my older teen kids watch it feverishly - it’s too close to reality TV for me) ,  I can see some benefits in bringing some level of thought and pride (without even a hint of embarrasment for the males ) into the preparation of food .
      It wasn’t that many years back that a male with an interest in preparation of good food was perceived to be gay . Even a survey of the local Leagues Cub’s hard nuts thses days would pooh - pooh that suggestion - in fact men who are acknowledged bogans like myself take some pride that their gender provides many of the finest chefs there are.

    • verimaz says:

      08:23pm | 03/06/09

      surprised by how some are offended by Ed’s piece.
      there is nothing wrong with loving food and enjoying it. I like growers markets as much as the next person.
      This isn’t about crucifying those who love food.

      It is about how some can become bores about one area in particular in much the same way someone can become a tosser about their gadgets or what they wear.

      Ed just happens to have been exposed to food tossers more than other sorts of tossers.

    • dave says:

      10:44pm | 03/06/09

      C’mon Ed, the “just joking” defence is pretty weak. I’m with Aaron H on that one.
      Doesn’t make the article any better…

    • Ned Dwyer says:

      12:47pm | 04/06/09

      Brilliant, well said Ed

    • Tammois says:

      01:02pm | 04/06/09

      Nice one, Ed. And to those of you who appear to have taken such offense, methinks you doth protest too much.

      P.S. ‘Foodie’ is to ‘passionate about food’ as ‘artie’ would be to those passionate about art, ‘sportie’ to sport, you get it - the word sounds stupid. And those who are really engaged with food don’t need a label anyway. Though I guess we could reserve it for the wankers. wink

    • Adrian says:

      02:38pm | 04/06/09

      I like food , so I guess that makes me a foodie

    • Daniel says:

      04:44pm | 05/06/09

      Some of this is hilarious, but I have never got great chicken from Coles, you should have left that out it really undermines the rest of it. The patronising tone also may lead the reader to believe you are, well, a food wanker.
      Perhaps it is true also that some Farmers markets are expensive, but some are also very cheap (Wayville SA is my local and it’s about half what my local supermarket costs for the same veggies, yes I did a comparison). Furthermore I like giving my money to the people who grew it rather than a corporation which engages the suppliers in an aggressive manner and does not pass the savings on to consumers.
      However I do take your point about people who buy expensive kitchen equipment they don’t need. My coffee machine cost $199, I drink espresso with no sugar and my machine does it just the way I like it.

    • John Vardanega says:

      04:26pm | 07/06/09

      Shopping at farmers’ markets is for wankers now? Quite right, supporting small business and celebrating local produce in a community-orientated environment is for tossers alone. I guess anyone who happened to visit Paris would automatically be a Francophile too, huh?

      “Inappropriate ingredients”? Now there’s a statement by someone who could themselves be seen as taking their food just a little too seriously. The writer may need to be careful that he hasn’t himself become a victim of his own cleverness and might consider addressing the pretensions in his own contributions before concerning himself over those he perceives in others.

    • Stephen Downes says:

      03:12am | 10/06/09

      Hey Ed
      The Punch is great, and I love your piece on food wankers. Am eating rather ordinarily in California, and you can delete Zuni chicken from my list of 100 thigns to eat before you die. They no longer insert herbs under the skin before wood-coal baking!!! Shock horror. But the chook was of terrific quality.
      Who is this Phil Willis geezer? there is no such thing as a veal stock reduction. On the other hand, every carcase that comes through any kitchen should be made into a stock, tout court, as the Frogs say.
      Cheers mate
      Stephen downes

    • Lee says:

      10:28am | 19/06/09

      Very true. Especially the bloody Growers Market, it’s grey bob and pashmina central. We just go for the free s&%*. You can have an entire breakfast for zero $!

      I do however take pics of my food (at home!) for my wankfree™ foodie blog: http://www.whatyouhavingforyourtea.com

    • iansand says:

      10:44am | 19/06/09

      I win.  I had to google Ferran Adria.

      This was a contest, wasn’t it?

    • John Agenadrav says:

      11:08am | 30/06/09

      What’s most interesting about this piece is that, while only too happy to play pretender-spotter, the writer does seem to have a considerable amount to say about the intricacies of food himself. Clearly, he must therefore distinguish himself from, and indeed hold himself in somewhat higher regard than, a majority of other self-appointed aficionados.

      So either he is sailing high as genuine gourmand material amid a sea of charlatans and is well-qualified to be issuing lessons in gastronomy, or else he presents as amongst the biggest tosspots of all. And while I do have my suspicions as to which of the two it might be, I’ll save anyone from the embarrassment of speculating.

    • Jason says:

      08:46pm | 30/06/09

      This article had potential but then you had to go and use 11 uninspiring, unfunny and in some cases obtuse examples.

 

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